Born To: Free Riding
With TAG Heuer and Amuse, we present the third episode of Born To, a three-part series about extreme sports. In the third instalment, we travel to the Slovenian Alps with mountain biker Primoz Ravnik.
After a death-defying stunt back in September that turned Primoz into a YouTube sensation, we headed to the mountains to find out why he’s driven to these awe inspiring lengths.
Primoz is one of the first people to take a bike up to the slopes. In this film Primoz pushes TAG Heuer’s Formula 1 Sports watch to its limits as he free cycles down mountain faces.